BUSINESS STRATEGY & ACTIVATING BRANDS

Strategy and Actication;

Saige provides customised strategy development in the following areas;

  • Business strategy & business plans
  • Marketing strategy & marketing plans
  • New business development
  • New product development
  • Situational analyses
  • Brand activations 
  • Brand, product and promotion innovation
  • Value creation
  • Digital strategy and plans
  • Social media strategy and plans 
  • Sales strategy and plans
  • Supply chain strategy and plans
  • Implementation, co-ordination and project management
  • Compliance - review of formulations, claims, adverts, labels, package inserts and packaging
  • Mentorship
  • Training

CREATING VALUE
The Saige Activation Model has been specifically developed for easy implementation in order to create value for specific target markets

ACTIVATING BUSINESSES & BRANDS
Saige focusses on bringing a business or brand to life by stimulating interest, increasing the desire to trial the product or service and ultimately to gain loyalty.  The creation of the brand experience means making it relevant, adaptable and profitable.  The main aim is to retain existing customers and turn them into loyal brand ambassadors. 

Saige makes use of the “hands on and practical” experience offered by its experts, in business, sales, marketing, advertising and design.  Saige adds further value by keeping abreast with all legalities surrounding marketing products within Southern Africa and have experience in and an understanding of many different business models within different market segments and channels, thereby being able to provide a complete and comprehensive strategic solution that is compliant with current legislation.

INTEGRATING STRATEGY
The result is a custom designed strategy, to best suite each company’s specific needs.  Saige makes use of modern strategic enablers and international best practice relating to all aspects of strategy, activation, advertising and design.